Mark My Words: Important insights from Mr. Cuban

Mark Cuban Quotes

As a successful businessman, investor and SHARK TANK star, no one understands today’s entrepreneurial climate better than Mark Cuban. That’s why small business owners, digital agencies and marketing pros can benefit from his advice on everything from customer service to social media. The marketing maverick (and owner of the Dallas Mavericks) says:

“In my opinion, right now there’s way too much hype on the technologies and not enough attention to the real businesses behind them.”

“The first cities to create friction-free enterprise zones will get a lot of entrepreneurial traction.”

“Social media is just a platform. Twitter is a very simple and immediate broadcast platform. Facebook is a very personal, when it comes to friends and when it comes to fan pages, a little bit less but still somewhat personal way to communicate.”

“You’ve got to be very cognizant of the correlation between social media links and business because they don’t always correlate as highly as people would like.”

“It is so much easier to be nice, to be respectful, to put yourself in your customers’ shoes and try to understand how you might help them before they ask for help, than it is to try to mend a broken customer relationship.”

“Recessions are the best time to start a company. Companies fail. Others hold back capital. If you are willing to do the preparation and work, it is the best time to invest in yourself and start a business.”

“If you’re prepared and you know what it takes, it’s not a risk. You just have to figure out how to get there. There is always a way to get there.”

“Sweat equity is the most valuable equity there is. Know your business and industry better than anyone else in the world. Love what you do or don’t do it.”

“I love to compete. To me, business is the ultimate sport. It’s always on. There is always someone trying to beat me.”

“Believe in yourself and trust your own ability and judgment.”

“What I do know, at least what I think I have learned from my experiences in business, is that when there is a rush for everyone to do the same thing, it becomes more difficult to do. Not easier. Harder.”

“When you’ve got 10,000 people trying to do the same thing, why would you want to be number 10,001?”