Business Strategy Quotes

Whether you’re a digital advertising agency representing big brands or an innovative entrepreneur steering a smaller startup, applying a savvy strategy is good business. Fortunately there’s a lot of free advice from experts of the past and present as these quotes show.

“In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks.” – Mark Zuckerberg

“The entrance strategy is actually more important than the exit strategy.” – Edward Lampert

“I believe that people make their own luck by great preparation and good strategy.” – Jack Canfield

“A satisfied customer is the best business strategy of all.” – Michael LeBoeuf

“In marketing I’ve seen only one strategy that can’t miss—and that is to market to your best customers first, your best prospects second and the rest of the world last.” – John Romero

“The essence of strategy is choosing what not to do.” – Michael Porter

“Cutting prices or putting things on sale is not sustainable business strategy.” – Howard Schultz

“Study strategy over the years and achieve the spirit of the warrior. Today is victory over yourself of yesterday; tomorrow is your victory over lesser men.” – Miyamoto Musashi

“As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float—and at the speed industries move at today, brands sink fast.” – Ryan Holmes

“Success doesn’t necessarily come from breakthrough innovation but from flawless execution. A great strategy alone won’t win a game or a battle; the win comes from basic blocking and tackling.” – Naveen Jain

“Most of us understand that innovation is enormously important. It’s the only insurance against irrelevance. It’s the only guarantee of long-term customer loyalty. It’s the only strategy for out-performing a dismal economy.” – Gary Hamel

“Giving feels good, but it’s also good for the bottom line. Charity is a viable growth strategy for a lot of companies. Our customers get excited to be a part of what we’re doing. If you ask anyone wearing Toms how they first heard about us, most won’t mention an advertisement; they’ll say a friend told them our story.” – Blake Mycoskie

“The best CEOs I know are teachers, and at the core of what they teach is strategy.” -Michael Porter

“However beautiful the strategy, you should occasionally look at the results.” – Winston Churchill

Recommended articles